1. Who we are
At Latitude Dispatch, we understand that when you use our platform, apps, or related services, you are trusting us with your information. This policy explains how we handle that trust.
Age Requirement: You must be at least 18 years old to use our Platform.
Scope: This policy covers data collected through the Latitude Dispatch Platform. it does not include the practices of outside partners or companies.
Target Audience: Our Platform is designed for businesses in the vehicle transportation industry (wholesale buyers, sellers, and dealers). We do not offer services to individual consumers.
2. Information We Gather
We collect information through direct interaction, automatic tracking, and third-party sources.
Details You Share With Us
We gather information you choose to provide, such as your full name, business address, phone number, email, company/dealership name, the last four digits of your SSN or government ID, and payment details. You may share this when you:
- Create an account or download our mobile apps.
- Set up automatic payments.
- Connect social media accounts or join discussion forums.
- Enter surveys, contests, or feedback sessions.
Information Collected Automatically
When you visit our Platform, we automatically collect:
- Technical Data: IP address, browser type, and operating system.
- Usage Data: Pages viewed, referral sources, and interaction with emails/links.
- Device Data: Phone carrier and mobile device identifiers.
Tracking Tools
We use cookies, tracking pixels, and web tags (collectively, “Tracking Tools”) to remember your preferences and customize content. We also use trackable phone numbers to collect basic call information (date, time, duration, and caller ID).
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
3. How We Use Your Information
Latitude Dispatch uses your data to:
- Operate your account and provide customer support.
- Deliver service updates and marketing communications.
- Facilitate connections between users, dealers, and transport businesses.
- Analyze market trends, demographics, and technical performance.
- Deliver targeted advertising based on your interests.
- Comply with legal obligations and protect against fraud.
Note on Communication: By using the Platform, you agree to be contacted via phone, text, or chat regarding your services.
4. Who We Share Information With
We do not sell your personal information. However, we may share data with:
Legal Necessity: To protect our legal rights, ensure public safety, or comply with a court order.
Business Partners & Dealers: Including shipping companies and vehicle manufacturers, who use the data according to their own policies.
Service Providers: Third-party companies hired to perform specific tasks (e.g., payment processing, data analysis).
Business Transfers: In the event of a merger, sale, or bankruptcy.
5. Your Privacy Options & Rights
You have control over how your data is handled:
Interest-Based Ads: You can opt out of targeted advertising through your mobile device settings or via the “Ad Choices” icon on specific advertisements.
Opt-Out: You may unsubscribe from marketing emails via the link provided in the message.
Cookies: Most browsers allow you to reject cookies, though some Platform features may stop functioning correctly.
6. Data Security & Retention
Security: We implement reasonable operational and technical safeguards to protect your data. However, no internet-based system is 100% secure.
Retention: We keep your data as long as necessary to provide services, fulfill legal duties, or resolve disputes.
7. Privacy Rights
The following section applies specifically to residents of Texas, in compliance with state data privacy laws.
Data Collection Summary (Past 12 Months)
| Category | Examples | Collected |
| A. Identifiers | Real name, IP address, email, SSN, Driver’s License. | YES |
| B. Customer Records | Signature, bank account numbers, work history. | YES |
| C. Protected Classes | Race, religion, sex, age (40+). | NO |
| D. Commercial Data | Records of services purchased or considered. | YES |
| E. Network Activity | Browsing/search history on our Platform. | YES |
Your Rights
- Access: Request details on what data we collect and how it is used.
- Deletion: Request that we delete personal data, subject to legal exceptions.
- Data Portability: Request a copy of your data in a usable format.
- Non-Discrimination: We will not treat you unfairly for exercising these rights.
To exercise these rights, contact us at:
- Phone: (401) 203-3208
- Email: info@latitudedispatching.com
8. Contact Us
For questions regarding this policy or to update your information, please reach out:
Email: info@latitudedispatching.com
Web: www.latitudedispatching.com
